Travis Sansome
Founder, Artigence
I started Artigence because I kept seeing the same story play out: businesses with great products and solid teams, held back by technology that wasn't keeping up.
Outdated websites that prospects bounce from. Data trapped in spreadsheets and ERPs that nobody trusts. Custom software projects that dragged on for months and still missed the mark.
I've spent my career building and fixing these systems — first in-house, then as a consultant. What I've learned is that the best technology disappears into the background. It just works. Your team stops fighting their tools and starts using them.
That's what we build at Artigence: software that works, analytics that stick, and experiences people remember.

How to Prevent a Lean Codebase Rewrite Nightmare
A lean MVP is supposed to be small, not fragile. The trouble starts when teams treat “lean” as permission to cut every seam out of the architecture, then act surprised when the product grows teeth.

How do you define decision rights for a fractional CTO?
A fractional CTO who has to “get alignment” on every architecture call is not a CTO. They are a very expensive meeting attendee.

What Should I Do First When Planning a Custom Software Project?
That sounds obvious until you see how most custom software projects begin. A manager describes the process from memory. A vendor builds around that version. Then the operators, planners, maintenance…
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